Paul Unrue is passionate about packaging. When you visit his office, you’re surrounded by pouches, packages, bags, and sample films; some so new they’re not yet even available in this country. Grinning, he holds one up. "This is what we do… Standing in the aisle at the grocery, Mom has ¾ of a second to make a buying choice. Packaging is a big part of her decision; we help her choose our clients’ products."
Unrue started in the industry as a packaging engineer, but quickly found he could use his extensive technical knowledge to great advantage in sales. For more than a dozen years he built regional, then national sales for Columbus-based Cello-Poly, a small, specialty printing and packaging company. But it took an outside partner to recognize his potential – and the potential of the business.
